CAISSA Touristic

When Mang Chen and his wife founded the company CAISSA Touristic (Group) AG in 1993, he had already recognized China s tourism potential through his work with one of China s largest state travel agencies and wanted to put his knowledge and experience into practice by founding the company.

Release time : 2014-10-08 08:00:00

source : Official Website of Caissa

When Mang Chen and his wife founded the company CAISSA Touristic (Group) AG in 1993, he had already recognized China's tourism potential through his work with one of China's largest state travel agencies and wanted to put his knowledge and experience into practice by founding the company. The success story of CAISSA shows that he should be right, because today - after 25 years - the company is one of the leading specialist tour operators for Chinese travel in Germany and also became the leading supplier of European travel in the Chinese market. Since October 2015, Hna-Caissa Travel Group Co Ltd has been listed on the Shenzhen Stock Exchange (SZ000796).

The company history

In 1993, Mang Chen and his wife began selling airline tickets to Chinese customers in Hamburg, following the Chinese community's desire for a Chinese-language business service. The next branch of the company were holiday trips to the Middle Kingdom. The first travel catalog appeared in 2000 and included a small selection of trips to China's most popular destinations, such as Beijing, Shanghai and Xi'an, as well as cruises on the Yangzi. In the following years, CAISSA further expanded its offer of Chinese travel and now offered entry-level, connoisseur and special travel. In 2012, the portfolio of the China expert was supplemented by art and private travel and rounded off by special group travel, individual travel and incentives.

Since 2003, however, the company's main focus has been on incoming tourism from China. When the European gates were opened to Chinese tourists for the first time this year, CAISSA began specializing in this important target group, as the demand for European travel grew steadily and continues to grow. Today, more than 100,000 Chinese travel to Europe each year with CAISSA and enjoy the specially designed travel service, which includes Chinese-speaking tour guides, hotel, visa and insurance services. In order to cope with the rising numbers of