Qingdao Fragrant Hills Tourism Summit 2018 Exclusive Interview: Mudanjiang - The City of Snow with a Breathtaking Landscape in North China

World Tourism Cities Federation (WTCF) holds various events, providing the city of Mudanjiang with advanced and innovative tourist concepts, and serves as a wonderful platform for us to facilitate communication and cooperation with other Chinese and foreign member cities of the WTCF. Thanks to WTCF, Mudanjiang city has become a more influential international city.

Release time : 2018-10-09 15:22:22

source : World Tourism Cities Magazine

Experience a city with immersive tourism

Sound ecological environment. Green is the most prominent ground color for a city. Forests cover 70% of the city of Mudanjiang where we have ten national forest parks, and eight theme parks filled with green plants in the downtown area. Such a sound ecological environment lays the foundation for Mudanjiang to be a livable city and leaves tourists a wonderful impression.

Perfect public service facilities. Sound infrastructure of a city can facilitate social and economic activities and promote the progress of city planning.

Unique urban culture. A unique and profound urban culture is the essence of a city. Mudanjiang enjoys colorful and mysterious folk cultures. In addition, the city of Mudanjiang has been the residence of ethnic groups in North China from Shang and Zhou Dynasties (1600–221 B.C.) to the Qing Dynasty (1636-1912 A.D.) are present in Mudanjiang. The city boats of Yinggeling culture, Bohai Sea culture from the Tang Dynasty, culture of Ningguta - place for exiled people in Qing Dynasty, culture of “migration to the northeast China”, Northeast United Army culture and the culture of educated youth who helped demystify the Great Northern Wilderness in Northeast China.

Humanism with hospitality and inclusiveness. For tourists, "immersive tourism" is one of the new and exciting ways in which they can experience the city in-depth and absorb its unique attractions.

A comprehensive product system that supports city brand image

First, we find a precise positioning of the city image. We choose “breathtaking landscape in North China” - a phrase from the modern Beijing Opera The Taking of Tiger Mountain - as our slogan “Breathtaking landscape in North China - Mudanjiang, the city of snow”. Mudanjiang is the place where the story of The Taking of Tiger Mountain” is based. In winter, Mudanjiang becomes a becomes a snow-filled