ITB Berlin: Recognising Social Entrepreneurship in Tourism

Making way for creative concepts: this year, together with leading partners, ITB Berlin is again sponsoring and overseeing the international Social Entrepreneurship Competition in Tourism.

Release time : 2021-04-01 10:08:26

source : Travel Daily News

Making way for creative concepts: this year, together with leading partners, ITB Berlin is again sponsoring and overseeing the international Social Entrepreneurship Competition in Tourism. In addition to Hochschule fur nachhaltige Entwicklung Eberswalde (HNEE) and Travel Massive, the TUI Care Foundation, UNWTO and Social Innovation Academy (SINA) from Uganda are now involved for the first time. The competition is the only one of its kind to specifically focus on innovation and social entrepreneurship in tourism worldwide.

Its aim is to strengthen the role of socially oriented entrepreneurs, to encourage greater networking around the world and to provide important support for all those promoting sustainability and social justice in tourism. The challenges they face are massive, particularly in these times of the coronavirus pandemic. The aim of the competition is to make a decisive contribution to rebuilding the industry while developing strategies for local solutions for tomorrow’s tourism. Entrepreneurs still have until 30 April 2021 to submit their applications. More information on the competition can be found at www.socialtourismcompetition.com.

“The competition encourages entrepreneurs to develop products and services that promote inclusion, sustainability and social justice in tourism. Following the success of the 2019 and 2020 competitions we are delighted to have secured two new partners in SINA and the TUI Care Foundation“, said Prof. Dr. Claudia Brozel, who originally launched the competition and lectures at Hochschule fur nachhaltige Entwicklung Eberswalde (HNEE).

“After Covid the travel industry will be sure to have radically changed“, said Dr. Martin Buck, senior vice president, Travel & Logistics, Messe Berlin. “That is a great opportunity to make lasting changes in the tourism industry. With this competition we want to give smaller companies a chance to make a noticeable impact and help shape tomorrow’s