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Fan Deyu, Project Manager of Hamburg Liaison Office China:Promotion of Local Tourism Market Key to Address Outbreak Challenges

As the world s first international tourism organization focusing on cities, World Tourism Cities Federation focuses on the latest development and actions of tourism cities, so as to inspire visitors to pay more attention to local sceneries and promote the development of regional tourism.

Release time : 2021-01-18 16:25:06
source : WTCF

Influenced by the COVID-19 pandemic, the International tourism market faces great challenge. Since the outbreak of the pandemic, WTCF's member city Hamburg has been closely watching the global situation and carrying out a series of promotions targeting local tourism market in Germany. It has significantly boosted the recovery of local tourism industry by calling for local visitors to rediscover the charm of the city.

As the world's first international tourism organization focusing on cities, World Tourism Cities Federation (WTCF) focuses on the latest development and actions of tourism cities, so as to inspire visitors to pay more attention to local sceneries and promote the development of regional tourism.

Recently, Fan Deyu, Project Manager of Hamburg Liaison Office China received an interview from WTCF. She shared her thoughts on the epidemic prevention and control, and experience of Hamburg in promoting local tourist destinations, etc.

Fan Deyu, Project Manager of Hamburg Liaison Office China

WTCF: We all know that this year is quite special and many countries are hit by the pandemic. Could you please tell us what Hamburg or Germany has done to curb the spread of pandemic?

Fan Deyu: Hamburg has employed plenty of measures including the sloganAHA, literally, keeping social distance, wearing masks and taking certain hygiene measures such as frequently washing hands.

Like other areas of Germany, Hamburg is undergoing a lockdown for the second time. At present, all hotels are shut down while all museums, theaters and restaurants are closed until December 1, 2020.

At the same time, people are encouraged to work from home. Companies temporality shut down during the November lockdown will receive a government subsidy based on 75% of the income in November of 2019. In addition, the country announces to grant short-time allowance to employees in the service sector, such as those who work in restaurants.

To support Hamburg's tourism sector

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