Hainan's International Aviation Network adds New Route Between Sanya and London as its Tourism Market Booms

China s Hainan province announced the launch of its first intercontinental route between Sanya and London after China unveiled its plan to build Hainan island into its pilot international free-trade zone.

Release time : 2018-07-16 10:58:58

source : PR Newswire

access to Sanya and will help Sanya deepen communication, trade, and cultural and tourism exchanges with theUK and Europe and contributes to Hainan's status as an international free-trade zone.

Sanya has witnessed incredible growth in its tourism industry. A year-on-year growth in inbound tours have encouraged airlines to accelerate international expansion. Sanya recorded approximately 450,000 visitors in 2016 and that figure increased to 700,000 in 2017. As of July 12, 2018, Sanya has launched 34 international routes serving 25 destinations such as the UK, Russia, South Korea, and Japan.

Sanya Customizes Tourism Packages for UK Tourists to Improve International Competitiveness

Since May, the Sanya Tourism Development Commission has taken advantage of favorable policies, such as visa-free access to Hainan for tourists from 59 countries and the direct flight between Sanya and London, to host a variety of promotional campaigns targeting UK tourism service providers. Sanya warmly welcomes travelers to enjoy the tropical sights and beaches as well as the strong portfolio of offerings specifically designed for British tourists, including activities that can be enjoyed by the whole family. The Sanya Tourism Development Commission has also enhanced efforts in promoting the new flight services using both online and offline campaigns in a move to improve awareness and popularity of Sanya among tourists from London.

During the peak summer season, the new route is mainly targeting tourists, students interested in study tours or studying abroad, and business travelers.

Hainan province has recorded an increasing number of tourists from UK each year and began prioritizing European tourists last year. The launch of the Sanya-London route will surely help increase visitors to Hainan and provide convenient travel for British citizens seeking to enjoy the unique features of Sanya such as tropical rainforests, sunshine, beaches, and the rich culture of the local Li and Miao