Belotur launches fuTURISM – Research and Tourism Innovation Program

The main idea of this initiative is to consolidate Belo Horizonte Minas Gerais Brazil as an intelligent, competitive and sustainable tourist destination, through partnerships that promote innovation in the city.

Release time : 2018-08-07 11:36:49

source : Belo Horizonte Tourism Office

project´s strategy is also in line with the new management plan of the World Tourism Organization. Launched in May, with the theme "Towards 2030: Making tourism smarter, more competitive and more responsible", the new plan aims to ensure the importance of tourism for sustainable development and encourage multi-stakeholder in a collaborative planning, development and management of tourism.

Tourism Innovation Laboratory

Belotur sought assistance from UFMG for the development of the tourism innovation laboratory in Montreal, Paris and Portugal models. The project starts with the availability study conducted by the master’s and doctoral students of Innovation from UFMG, and concludes with a plan that indicates guidelines and an operational model of the laboratory, which will be implemented by Belotur. The project became a study of the future masters and doctors, and resulted from an approach of Belotur to the academic environment. It then became a case to structure the innovation within the company in a systematic and permanent format, and allowed the expansion to the external environment of the organization. The project marks the resumption of the narrowing of Belotur's relations with educational institutions, in search of reciprocity between theory and practice.

HACKATUR

The Innovation Challenge in Tourism - HACKATUR is a project focused on encouraging and developing innovative and creative solutions proposed by startups and entrepreneurs for the tourism sector. The goal is to generate new business models and innovative solutions for the tourism production chain and associated activities, promoting interaction, integration and business possibilities to the participants involved. Soon, the regulation and the opening of the registrations will be published for those interested in participating in HACKATUR, a partnership between BELOTUR and SEBRAE - Brazilian Micro and Small Enterprises' Support Service.

Smart City and Smart Tourism