Madrid is the Partner Destination for FITUR 2021’s Tourism Is Back Special Edition

The Madrid Region will be the FITUR 2021 Tourist Destination Partner at this special edition, the 41st. Its theme is Tourism Is Back.

Release time : 2021-05-13 15:14:40

source : TravelDailyNews

different niche markets that can help the sector quickly recover and a new international brand image.

To achieve this, during FITUR, the Region will present its new brand image and new concept as an international tourism region: Greater Madrid. The event will be on Thursday 20th May at noon on the Madrid Region stand’s main stage. With this new name, international tourists will be able to grasp the idea of what the Madrid Region is clearly and that its hospitable geographical context has a surprising and extensive wealth of heritage and high-quality tourist resources to satisfy even the most demanding tourists.

Another innovation presented during the Fair will be the new tourist product, Destination Weddings, to promote the Madrid region as the ideal destination for unique and unforgettable experiences.

The Madrid RegionN, destination of destinations

The Madrid Region’s highly competitive tourist offering includes culture, heritage, nature, food & wine tourism, shopping, and leisure. It brings together a wide diversity of destinations and tourism resources of which the eleven historic heritage towns (Villas de Madrid) and the natural landscapes are an outstanding part, infused with a wealth of art, culture and performing arts that are a feature of the Region.

The Region has three UNESCO World Heritage Sites, which are a tourist attraction for fans of history, art, and traditions: the University and historic old town at Alcalá de Henares, the cultural landscape of Aranjuez, and the monastery and the royal palace at San Lorenzo de El Escorial.

The eleven Villas de Madrid are historic heritage towns that stand out for their rich cultural heritage and for preserving their rural authenticity and are important tourist sites that surprise visitors all year round. They are the best destination for getting carried away by emotions and perceiving them with all five senses.

But the Madrid Region is also about nature. It has places like the