WTCF Organizes Its Tourism Enterprise Members to Visit Tanger-Tetouan-Al Hoceima Region, Morocco, Helping to Upgrade Tourism Products

From 15 to 25 October, 2018, WTCF, commissioned by the China office of the Moroccan National Tourist Office, organized the persons in charge of African business from 16 different travel agencies to visit the Tanger-Tetouan Al Hoceima region

Release time : 2018-11-05 11:41:37

source : WTCF

tourism products.

This exchange is helpful in enhancing the diversity and competitive advantage of Moroccan products, and has an informative significance in improving Moroccan tourism products. During the post conference tour, the members of the delegation were able to better understand the Tanger Tetouan-Al Hoceima region, particularly in the field of geographic conditions, climate and weather conditions, food and productions, shopping and leisure industry, and transportation and accommodation. After the tour, the members of the delegation provided useful suggestions on tourism planning and marketing for Tanger region, Morocco. One of the members suggested to add Tanger into one of Morocco’s regular travel routes. Another suggested to develop leisure tourism in the area and launch uniquely designed travel products for the Tanger region.

The members of the delegation that participated in the event thanked WTCF and the city member’s tourism bureau for launching the event. This collaboration gives the traditional travel industry operators an opportunity to talk to OTAs, new media, and MICE practitioners, which helps them to have a better understanding of the tourism industry, and planning and upgrading new sales channel. After the event, members of the delegation expressed that WTCF is a very supportive platform. They believed that such an event would support the development of tourism industry, conference and exhibition, fashion and art, catering and entertainment, industry and commerce in Morocco, especially the Tanger region. Such events would also attract Chinese entrepreneurs to invest in Morocco. This would also help to realize the “New Silk Road Dream” and “China Dream” of the great rejuvenation of the Chinese nation.

The Tanger-Tetouan-Al Hoceima region is a new emerging tourist region which is located at the intersection of the Atlantic and the Mediterranean, in the north of Africa. It has rich tourism resources