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ITB Berlin NOW 2021 to Commence with WTCF as the Exclusive Co-Host of the ITB Convention

From 9- 12 March 2021 ITB Berlin NOW will virtually open its gates after last year’s last-minute cancellation. As the world’s biggest tourism fair and acknowledged platform of exchange of ideas and expertise showcasing all parts of the tourism industry, ITB Berlin aims at presenting the latest developments, innovative strategies in view of an globalized world.

Release time : 2021-03-08 15:45:31
source : WTCF
ITB Resilience Roundtable (with Jacobs Media and the Resilience Council)
Time Thursday, March 11, 11:20 - 11:55 (Berlin Time)

Thursday, March 11, 18:20 - 18:55 (Beijing Time)
Moderator Ian Taylor, Executive Editor | Travel Weekly
Panelist
Hon. Najib Balala, Minister of Tourism and Wildlife, Kenya

Gloria Guevara, President & CEO | WTTC

Hon. Staša Košarac, Minister of Foreign Trade and Economic Relations, Bosnia and Herzegovina

Dan Richards, CEO | Global Rescue
Conference Content
-Thought leaders from the public and private sector discuss policies that have been or will be launched and their impact

-The panel will discuss implementation and enforcement, how can policies be driven down to the local level successfully?
ITB Introductory Presentation: New Normal, New Practices (in Cooperation with WTCF & COTRI)
Time Thursday, March 11, 13:00 - 13:15 (Berlin Time)

Thursday, March 11, 20:00 - 20:15 (Beijing Time)
Speaker
Prof. Dr. Wolfgang Arlt., member of the WTCF Expert Committee and CEO | COTRI
Philip Dodd Chairman | Made in China UK
Content
World Tourism Economy Trends Report 2021 by Prof. Dr. Wolfgang Arlt

City Swop - Cultural Exchange: Generating New Forms of Urban Tourism by Mr. Philip Dodd
ITB Panel Discussion
New Normal New Practices - What can we Learn from the Pandemic for a Better Urban Tourism? (In Cooperation with WTCF & COTRI)
Time Thursday, March 11, 13:15 - 13:55 (Berlin Time)

Thursday, March 11, 20:15 - 20:55 (Beijing Time)
Moderator Prof. Dr. Wolfgang Arlt, CEO | COTRI
Panelist
Olivier Ponti, Vice President Insights | ForwardKeys

Kum Hong Siew, COO | Airbnb China

Bowen Sun, Vice Secretary-General | Trip.com Institute

Jason Wang, COO | Global Tourism Economy Forum
Discussion Content
-Urban Tourism will start again after the pandemic has been defeated - but the New Normal will have to use New Practices
-The New Practices of Urban Tourism will help to overcome over-tourism by paying more attention to quality and satisfaction of guests and hosts instead of concentrating on quantity and growth

-The New Practices of Urban Tourism will offer different tourism services to visitors from different source markets at different times of the year and different parts of the city

-The New Practices of Urban Tourism will pay special attention to visitors from the emerging tourism source markets, including China

-The New Practices of Urban Tourism will offer new opportunities for a wider range of cities around the globe

-Join the WTCF / COTRI session to learn from international experts about the New Normal and how to turn the New Practices into sustainable reality
ITB Message from Georgia
Time Thursday, March 11, 15:15 - 15:30 (Berlin Time)

Thursday, March 11, 22:15 - 22:30 (Beijing Time)
Guest Mrs. Natia Turnava, Minister of Economy and Sustainable Development of Georgia
Time Thursday, March 11, 15:20 -15:25 (Berlin Time)

Thursday, March 11, 22:20 - 22:25 (Beijing Time)
Guest Mrs. Mariam Kvrivishvili, Former Head of GNTA and Member of Parliament of Georgia
ITB Roundtable: Restarting of LGBT+ Tourism Greeting from the Spanish Tourism Minister
Time Thursday, March 11, 15:50 - 16:40 (Berlin Time)

Thursday, March 11, 22:50 - 23:40 (Beijing Time)
Guest María Reyes Maroto Illera, Minister of industry, trade and tourism, Spain | Spanish Government

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