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, as managing director of Dresden Marketing GmbH responsible for the Dresden Elbland tourist region: “The Covid pandemic demands a high degree of flexibility and creativity from all of us. In the summer, we managed to organize an attractive cultural program for tourism, culture, city administration and many other partners, which, despite the crisis, was able to attract numerous guests. We hope that prudent behavior combined with creativity will ensure that tourism, trade and culture can come through the crisis sustainably. ”