Dubai to Showcase Diverse Tourism Proposition at ATM

The 2021 edition of the Arabian Travel Market will see Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism) pull out all stops to ensure that the destination remains in the global spotlight with unique events, projects and initiatives designed to further accelerate tourism momentum in this landmark year for Dubai, said a report.

Release time : 2021-05-10 14:54:01

source : TTN

The 2021 edition of the Arabian Travel Market will see Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism) pull out all stops to ensure that the destination remains in the global spotlight with unique events, projects and initiatives designed to further accelerate tourism momentum in this landmark year for Dubai, said a report.

Over 70 representatives from government bodies, hotels, destination management companies and tour operators will join Dubai Tourism at the Dubai stands in Hall 3 of the Dubai World Trade Centre to safely welcome stakeholders, partners and visitors to a key industry event within a physical setting, as part of continued efforts to lead the recovery of global tourism, news agency WAM reported.

Taking place for the very first time as a hybrid event from May 16-19 (physical) and May 23-25 (virtual), the Arabian Travel Market is a key fixture on the global travel and tourism calendar. This year’s event will feature industry discussions under the theme, ‘A new dawn for travel’.

Issam Kazim, CEO, Dubai Tourism said: "ATM will play a pivotal role in strengthening the industry in what continues to be one of the most challenging periods for global tourism. With Dubai being the host destination and as one of the longstanding official partners of the event, our participation together with a cross-section of industry representatives is fundamental to the global efforts underway in dealing with a rapidly evolving situation as well as to drive post-pandemic tourism growth. As we look forward to support ATM’s efforts to help rebuild the travel sector and facilitate business within our industry, we will also leverage this important platform to showcase the breadth of Dubai’s tourism proposition and innovative projects and initiatives while underlining that the health and safety of residents and visitors remains our top priority. We are committed to realising our tourism strategy of making Dubai the