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that such work born are still visible today. I would also like to mention the fact the world’s greatest football player, Cristiano Ronaldo, has chosen to play for Torino’s Juventus, Italy’s strongest team. This is a further source of pride for the city, and will draw the attention of the whole world.
The tourism cooperation between nations is necessary
I strongly believe that it is necessary to transcend national boundaries when it comes to tourism strategy. The city of Torino is already part of a number of networks that involve cities with common features such as size, population, cultural heritage etc. One of those, the Délice network, is dedicated to the development and spreading of food culture. Torino cooperates, for example, with Lyon and Chambery, with which it shares important historical roots. In the course of years, Torino has developed a series of initiatives with its many sister cities.
In my opinion, WTCF can play a rather important role in this, as it could promote the image of Torino through its members and people, leading to a supportive incoming co-operation and promotion of a typical Italian way of living.
WTCF helps to strengthen our presence in international markets
Yes I have, I was in Los Angeles last year. What impressed me most was the precision with which the event was organised. That allowed me to employ my time there in the best possible way.
As we intend to strengthen our presence in international markets, it is therefore vital that we keep a large network of relationships with the parties involved, i. e. city councils, companies, national tourism authorities etc. We want to share our experiences and learn from each other. Torino has a unique place within the Italian national scene as it offers a large array of events and activities to draw different kinds of tourism.