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An Interview with Zhang Bingbing, General Manager of Marketing & Sales Center Northern China, Air China

Air China Limited (Air China) is the only national flag carrier of China and a member of Star Alliance, the largest airlines network in the world. It has been ranked among the Fortune Global 500 for 9 years in a row, the only airlines under CAAC that earns the title. Air China is both an institutional member of WTCF and a member of the Committee of Civil Aviation.

Release time : 2017-05-16 11:59:16
source : WTCF

the world.”

Creating New Markets Through Innovating Customer-oriented Service--An Interview with Zhang Bingbing, General Manager of Marketing & Sales Center Northern China, Air China

Q: Air China will launch the Beijing-Astana and Beijing-Zurich non-stop airline routes in June this year. The two cities are located along the “Belt and Road Initiative” route. As we all know, the Belt and Road Forum for International Cooperation will also be held in Beijing this May. What are the strategic arrangement concerns of Air China on the “Belt and Road Initiative?”

A: The implementation of China’s “Belt and Road Initiative” strategy brings a new opportunity to the constant expansion of Air China’s airline route networks and pours energy to Air China’s internationalized network deployment. In recent years, Air China has been positively fulfilling the “Belt and Road Initiative” strategy. Combining the practical travel demands of passengers, Air China has applied the strategy that it will build up a core hub in Beijing and a regional hub in Chengdu, launch an international portal in Shanghai, and expand Asian, African, and Oceanic airline routes with its focus on European and American markets.

Astana, the capital of Kazakhstan, is reputed as one of the cities where modernization and people’s happiness index reach their highest level in Central Asia. Kazakhstan is an important nation along the Silk Road Economic Belt, and the launching of the airline route can facilitate the two nations to further cooperate with each other on energy, transportation, tourism, culture, economy, trade, and other fields.

Zurich is one of the famous tourist destinations in Switzerland. In recent years, the senior leaders of China and Switzerland have frequently visited each other, and the cooperation on economy and trade has expanded constantly. This year is the China-Switzerland Tourism Year. China and Switzerland will cooperate on infrastructure construction, finance, insurance, production capacity cooperation and other fields, and further jointly push on the construction of the

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